I've been entrepreneurial since I was 13—I started my first business going door-to-door offering lawn care, leaf raking, and snow removal. That's where I learned what actually makes people want to work with you.
Over 30 years of running businesses has taught me something most creators miss: it's not just about making content that looks good. It's about understanding what moves your customers from interested to actually buying.
When I create UGC for brands, I bring that business owner perspective. I think about what's going to connect with your audience and serve your bigger goals—because I've been in your shoes.
Fire & Ice Cold Plunge Experience
Authentic wellness content showcasing real customer experience and recovery benefits
Tools App Demo
Clear value communication and user benefit demonstration for tech products
Silver Shield Sunburn Treatment
Problem-solution storytelling that creates urgency and demonstrates results
Victoria, BC, Travel Experience
Aspirational lifestyle content that inspires action and builds desire